A new professional football league is coming in the summer of 2018.
Just like its WFL, USFL, XFL and UFL predecessors, the founders of the Pacific Pro Football League say they have a new wrinkle to make this upstart a viable offering.
Donald Yee, who also serves as Tom Brady's agent, is one of those founders along with former NFL wide receiver Ed McCaffrey and others.
PPFL's advisory board includes Mike Shanahan, former NFL executive Jim Steeg, former NFL game official Mike Pereira, political strategist Steve Schmidt and ESPN's Adam Schefter.
The idea behind the four-team league based in southern California is to pay college-age players who want to bypass the NCAA and begin earning money professionally.
Players will earn a salary with benefits valued at an average of $50,000. The league said it will be gimmick-free when it comes to football rules and style of play aside from some modifications to aid player safety. Teams will play eight games.
"It has become very clear to me, particularly over the last 15 years or so, that emerging athletes from middle school on have become much more specialized and even professionalized in their training and protocols — in becoming good at whatever sport they choose to become good at," Yee told Vice Sports. "In every other sport you can think of, even global sports, young and emerging talent is about to be professional directly from high school or even younger. The only outlier is football. I felt it should no longer be an outlier."
Start-up funding has been secured but the league is looking for sponsors and venues.